This photo illustration shows a man looking at a computer screen displaying the mascot “Fukuppy” of Japan’s refrigerator maker Fukushima Industries on the company’s homepage in Tokyo on October 15, 2013. Japan’s Fukushima Industries said on October 15 it was rethinking its “Fukuppy” mascot, after the Internet erupted in sniggers over a name that recalls the catalogue of mishandling at the Fukushima nuclear plant. AFP PHOTO / Yoshikazu TSUNO (Photo credit should read YOSHIKAZU TSUNO/AFP/Getty Images)